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Trade Marketing Executive

Modern HrVerified agency Recruitment agencyFor a confidential client
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TripoliFull-time

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About the job

We are looking for a Trade Marketing Executive to execute and follow up on marketing activities for Kuna Tuna products in the Tripoli market, and to improve product visibility and availability within points of sale (POS), in coordination with the sales and marketing teams.

Tasks and Responsibilities:

  • Execute approved trade marketing plans, offers, and promotional campaigns.
  • Follow up on points of sale (POS) to ensure product availability, display quality, and shelf positioning.
  • Supervise the work of the merchandiser team and address observations and execution gaps.
  • Coordinate the distribution and installation of promotional and advertising materials (POSM) within points of sale and monitor their usage.
  • Coordinate with the sales team and clients regarding offers, commercial activities, and market needs.
  • Monitor stock availability prior to and during the execution of promotional campaigns.
  • Monitor competitors' prices, offers, activities, and product display methods.
  • Analyze the results of promotional activities and submit proposals to improve execution and support sales growth.
  • Prepare periodic reports on activity performance, product availability, market feedback, and improvement opportunities.
  • Adhere to company policies, budgets, and approved authorizations.

Requirements

  • Understanding of trade marketing activities and product display standards within points of sale.
  • Ability to conduct field follow-ups, organize, and manage priorities.
  • Communication and coordination skills with clients and the sales and marketing teams.
  • Ability to analyze market data, prepare reports, and track key performance indicators (KPIs).

About the agency

Modern HR is a Tripoli-based business and human resources consultancy serving organizations in Libya and the wider region. It supports recruitment and talent management, HR strategy, workforce planning, and performance and reward systems.

Its services also include organizational design, operational improvement, change management and digital transformation, including the implementation of HR, ERP and CRM systems.

Through its Growth Center, Modern HR provides leadership development, HR training and programs that prepare graduates for employment.

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