Brand Specialist job description

About the job

We are looking for a brand specialist to keep the brand's image and identity consistent in everything the public sees, and to run activities that build its presence and customers' trust in it.

Duties and responsibilities

• Review all marketing and advertising material against the brand guidelines
• Keep the brand guidelines up to date and provide approved logos and templates to teams and agencies
• Run brand-building activities such as sponsorships, events and activations
• Brief agencies and designers and assess their creative proposals
• Measure how the public sees the brand through surveys and media monitoring
• Check how the brand appears in shops, branches and on billboards
• Report on brand performance against competitors

Working conditions

• Field visits to branches and points of sale

Requirements

• Bachelor's degree in marketing, business administration or media
• 3 to 6 years of experience in marketing and brand management

The years of experience follow the level you choose when posting.

Skills

• Brand management
• Marketing
• Visual identity
• Coordination
• Brand guidelines
• Brand tracking
• Creativity

Preferred

• Experience in consumer goods, telecoms or banking
• Working knowledge of design software
• Good English