Copywriter job description

About the job

We are looking for a copywriter to write short, persuasive copy and slogans for campaigns and adverts that catch the audience's attention and prompt it to act.

Duties and responsibilities

• Write ad and campaign copy for digital channels, print and billboards
• Develop campaign ideas with designers and directors
• Write slogans, taglines and product and campaign names
• Write scripts for short video and radio adverts
• Adapt the message between Modern Standard Arabic, Libyan Arabic and English for each audience
• Write website, social media and product page copy
• Review and proofread copy and keep it on brand
• Test different versions of copy and learn from the results

Requirements

• Bachelor's degree in media, marketing, Arabic or English
• 3 to 6 years of experience in copywriting

The years of experience follow the level you choose when posting.

Skills

• Creative writing
• Arabic
• English
• Ad copy
• Audience insight
• Ad scriptwriting
• Brand voice

Preferred

• Samples of campaigns and ads they have written
• Advertising agency experience
• Basic digital marketing knowledge